“Nicolo, in his image” is the title of the highly successful event organized in Adrano (Ct) to celebrate the anniversary of the patron saint, Nicolo Politi. With an innovative light, sound and color show, the Etnean town paid homage to its patron, whose devotion is lost in the centuries considering that the saint was born in the town of Adernò (present-day Adrano) around the year 1117.
The challenge of the organizing association “Buongiorno Sicilia” and art director Gaetano La Mela was precisely to combine technological innovation and respect for cultural and spiritual tradition. Hence a painstaking work of iconographic research that led to the identification of paintings capable of best synthesizing the salient hagiographic aspects of the Sicilian hermit.
The next step was to transform artistic suggestions into images that could be faithfully reproduced on the special dichroic gobos made by Goboservice. Special attention had to be paid to both the color gradations and the definition of the many symbolic details necessary to tell the story of the miracles in which St. Nicholas was a protagonist.
This resulted in an ongoing dialogue with Goboservice’s graphics team to arrive at the best possible image definition while, at the same time, the technical department studied the positioning of the Divum 50k projectors chosen to ensure the best emotional impact on the audience.
Baricentric on this then loomed the imposing Norman tower coeval with the Adranite saint. With a winning insight of the art direction, the sides of the tower projected the two profiles of St. Nicholas while the main facade housed additional artistic reproductions.
Great satisfaction was expressed by organizers and administrators, starting with the mayor, Hon. Fabio Mancuso already leaning toward new communication challenges to highlight … the hidden treasures of the city community.